Company News, New Products

P&G Launches Tide Turbo Clean

Procter & Gamble is rolling out Tide Turbo Clean, an HE-friendly laundry detergent formula.

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By: TOM BRANNA

Editor

Let the games begin. Like so many other “innovations” on the market today, another SKU is set to debut in FDM aisles with the launch of Tide Turbo Clean. According to Procter & Gamble, HE washing machines are among the most sophisticated appliances in the home, designed to make more than 100 decisions per hour, with more technology than that which fueled the first lunar landing. While many consumers purchase new HE appliances with the intention of saving time, water and ener...

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